Merchandising • On-Hold Direct • Online Solutions • Credit Card Processing
Business Insurance • Retail Planning • Sale Stickers
offering marketing services from a to z
The Munce Group is a full-service marketing group. We offer numerous marketing programs and services to help you target your customers and to simplify your job as an independent Christian retailer. When it comes to developing new programs and services, we only pursue initiatives that will allow you to make money or save money.
Our current arsenal of programs and services includes everything from promotional merchandising kits to an in-store endcap program, small business insurance to credit card processing, Internet solutions to product sale stickers and more!
Munce.com is the latest service arm of the Munce Group. Member retailers will enjoy easy, around-the-clock access to Munce Group information and resources.
Merchandising
Quality, eye-catching signage is essential for drawing customers to advertised product. We offer comprehensive merchandising kits that compliment each of our major promotions. These kits contain quality, four-color signage including large sale posters, sale and generic shelftalkers, table tents, season-specific signage, end cap kits and assorted vendor-supplied signage. Signage designs compliment your promotional catalogs and communicate a strong SALE message to your customers while highlighting advertised products.
Merchandising kits come complete with a practical, user-friendly strategy guide, offering instructions to help you maximize your merchandising materials. Four-color illustrations effectively demonstrate how to implement your signage. This in-depth and visually-enhanced Merch Strategy Guide will assist you as you set your store for the upcoming promotion.
On-Hold Direct
"Can you hold, please?"
As a caller, those are the last words you want to hear. However, in today's hectic retail environment, placing call-in customers on-hold is unavoidable. So why not give them an incentive to come in and buy while they're waiting for the sales associate to return to the line?! On-Hold Direct will maximize the time that your customers are on-hold.
Did you know?
One out of five callers purchase items they hear about while on-hold.
Over 80% of callers say they prefer on-hold messages to music or silence.
Source: Jay Conrad Levinson, Guerilla Marketing
Each month, On-Hold Direct advertises four products from various categories. Each 45 second spot rotates on a continuous loop so all four ads get equal exposure. Your call-in customers will hear informative and entertaining selling messages about key products, at times directly from the actual artists and authors behind your best-selling CDs and books! Increase your sales while creating an educational on-hold experience for your callers.
Online Solutions
An effective marketing plan contains multiple channels of communication. In the new information age, this multi-faceted plan would be incomplete if it did not incorporate the most innovative and expansive of marketing vehicles - the Internet. The Munce Group has partnered with Innovative Inc. to bring you three effective online solutions to meet your Internet marketing needs.
Paymentech: Credit Card Processing
The Munce Group has partnered with Paymentech-the largest bankcard transaction processor specializing in the retail industry-to offer special pricing to our member retailers. Whether you are already accepting credit cards or you are ready to begin, Paymentech can provide you with fast, efficient and cost-effective payment processing at a reduced rate.
Paymentech's program benefits for Munce Group members include:
- No application, conversion fee, or monthly minimum fees
- Discount rates of 1.69% on qualified card-swiped MasterCard® and Visa® transactions
- Reductions in your accounts receivable and time saved on billing
- Single Integrated POS terminal solutions for Gift and Return Card products
- Providing customers with flexible payment options
- Visa, MasterCard, American Express, Discover, JCB, Diners Club, Carte Blanche, debit, and custom gift card
- 24 hour / 7 days a week customer service
- Save money on all of your credit card transactions with Paymentech.
LIBRIS: Business Insurance for Independent Retailers
The Munce Group has partnered with LIBRIS to offer Munce members comprehensive business insurance. LIBRIS is an insurance subsidiary of the American Booksellers Association (ABA), providing outstanding insurance value for its members while addressing the loss exposures unique to independent retailers.
The LIBRIS Program is underwritten by Fireman's Fund, one of the strongest, most reputable insurers in the nation. As a LIBRIS policyholder you can have confidence in knowing that you have the right insurance protection and peace of mind in the financial strength that Fireman's Fund provides.
Three of the more uncommon coverages that LIBRIS offers are:
- Coverage for used and rare books
- Internet service protection
- Property at trade shows
Together, LIBRIS and Fireman's Fund provides you with quick, responsive service and broad protection for your bookstore.
Integra GP
Store Planning and Design Solutions
Integra GP is a retail solutions group with a passion for helping independent Christian retailers thrive. Since 1976 Integra GP has consistently brought innovation to the Christian retail market. Integra GP has provided design consulting services to over 900 Christian retailers, including over 150 church-owned bookstores. Integra GP has extensive experience in coffee bar café design. They are a multi-disciplined firm providing consulting in the field of retail store planning and design. They also provide retailers with a variety of exclusive merchandising programs. Integra GP is the leading provider of interactive kiosks that let shoppers discover and sample merchandise. Nearly 700 retailers use these systems.
Integra GP has pioneered more than a dozen retail design concepts that are considered industry standards. Integra GP's proprietary MORE analysis program takes a disciplined approach to providing solutions to achieve greater sales. Each client, from a first-time retailer opening a 1000 square foot store to an experienced retailer re-locating to a 10,000 square foot store, or any retailer in between, is treated with the same level of customer care.
www.integragp.com
J. Kaye's Retail Site Advisors
Consulting Services for the Christian Retailer
- Is your lease expiration approaching?
- Should you remain in your current location or relocate?
- Do you dread the lengthy negotiation process?
- Are you aware of the landlord's hidden traps that drain your bottom line?
J. Kaye's Retail Site Advisors has been in the Christian retailing industry for ten years negotiating leases and working with landlords across the United States.
Let us help you locate the best site for your store, and help your bottom line. Contact the Munce Group today to begin your work with J.Kayes!
Sale Stickers
Munce offers a wide selection of product sale stickers to enable you to get ready for your next big promotion. Sold in packs of 500, these 1" round sale stickers are removable, allowing you to re-use them for multiple promotions without damaging your product. Printed on fluorescent yellow stock with black type, these sale stickers will quickly grab your customers' attention.
Stickers are available in a multitude of increments, representing the most common sale prices in our catalogs. Three of these stickers are also available in Spanish. Stickers are in-stock at the Munce Group and can be ordered anytime.
We have the sale stickers you need for your next promotion.