About Us
The Munce Group is a marketing group whose sole purpose is to serve independent Christian retailers.
Bob Munce formed the Munce Group in 1991, offering a catalog program to 22 stores. Today, the Munce Group is the nation's largest full-service marketing group, serving nearly 600 U.S. independent retailers. We offer 10-15 direct mail consumer catalogs per year along with a variety of marketing programs and services — from promotional merchandising to an in-store endcap, from business insurance to a member trade show.
We are located in Indian Rocks Beach, Florida, about 25 miles west of Tampa and 5 miles south of Clearwater Beach.
Mission and Vision Statement
Our Mission
To provide our member retailers with the highest quality Christian materials and to equip believers for the work of the ministry.
Our Purpose
To further the cause of God's Kingdom by putting quality Christian products into the hands of people everywhere as quickly and efficiently as possible.
Our Value
To offer value pricing, effective marketing and excellent service.
Our Focus
To grow and serve independent Christian retailers who are serving the Lord. Everything that we do is developed in conjunction with a board of experienced retailers who help us effectively achieve this mission.
Criteria for Membership
It is our goal to grow and develop independent Christian retailers through quality, cost-effective marketing solutions. We have kept our membership criteria simple to encourage retailers to let us walk along side them to achieve this goal.
- Pay a one-time $200 sign-up fee to set up your account
- Maintain good credit standing
- Participate in the Spring and Christmas catalogs (minimum order of 1000 each)
- Support the products advertised in the catalogs